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| WoW Transmogrification: Proceed With Caution |
Patch 4.3 Transmogrification
Transmogrification is coming to World of Warcraft in Patch 4.3. Transmogrification will allow WoW players to modify the appearance of their armor and weapons to look like another piece of gear. The Transmogrified item will retain the stats and only the appearance will change. The kicker is that in order to Transmogrify to a certain look, you must actually possess the piece of gear that you are wanting your current gear to look like (or Transmogrify into).
In order for a rogue to appear as if in a full set of Bloodfang gear, you have to own all of the Bloodfang set pieces. This is a major limiting factor for players who don't have old tier set items and obsolete gear already in storage. The big question is whether there will exist a viable and profitable market for selling gear to players for Transmogrification purposes. Transmogrification and Void Storage are both coming in Patch 4.3 and to me the main benefit is that they are both gold sinks desiged to remove excess gold from the World of Warcraft economy.
Profiting Off Of Transmogrifiers?
Some other bloggers are speculating over the possibilities of selling specific armor and weapons after Patch 4.3 for the sole purpose of Transmogrification. If players are out trying to make their characters look as "cool" or "awesome" as possible, then it is possible that some profit could be made supply this Transmogrification niche. Will it be worth it? In my opinion, No. Trying to supply the Transmogrification niche will be a waste of time and resources. Why do I feel this way?
- Most "cool, uber, awesome" looking gear is Bind on Pick-Up.
- Patch 4.3 is weeks away and future Transmogrifiers are already starting to collect their own Transmogrification appearance gear.
- What is cool, sexy, or awesome is an individual preference based on an individual's opinion.
- Trying to determine what BoE items will be desired by Transmogrifiers is near impossible since everyone's opinions are different.
- Some players will be looking for items simply based on color to match their gear. There is no way to cater to this Transmogrification sub-niche.
- Some of the desired gear will be more profitable to be Disenchanted. (Beastmaster set piece vs. a Large Brilliant Shard)
Transmogrification Niche Is A Waste
I wouldn't waste much time or resources on this Transmogrification niche at all. As efficient auction house goblins, we seek out item to sell that continue to bring us sales because we know there is a demand for those items. With Transmogrification there isn't much guaranteed demand or associated profit. We simply have no way of knowing what players will be shopping for just to use as a Transmogrification target. Don't waste your time or effort on this Transmogrification niche unless certain craftable or easily farmable items see a demand spike after Patch 4.3. I doubt such demand spike will even be noticable or very profitable. We make gold on the WoW auction house with more sure-fire bets and Transmogrification gear is a very long shot.
Example of Individuality
After Patch 4.3, I will set out to collect all gold colored gear on my twink, Goldgrub. His gear is already half gold colored thanks to the BoA pieces. Transmogrification will allow me to walk around in a full gold colored set. Since I am going to be shopping for Transmogrify options based purely on color, you have no idea how to cater to my wants and desires. That is unless you are going to be stocking multiple pieces of gear in multiple colors just to cater to this sub-niche.
Ok, so I found my gold colored wrist gear, but it's not "cool enough" for me, so I continue shopping. See how impossible this market is to determine? Think smart and don't waste your time or resources catering to the upcoming Transmogrification addition to World of Warcraft.
Anyone disagree? Think you have found the secret Transmogrification gold mine?
What pieces do you speculate are going to be sellable and in demand?
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